Azimuth finds the surf, skate and outdoor brands worth knowing in Europe, and gets them stocked in the independent shops across the US and Canada where that gear actually sells. No cost to the brand. No fee unless the order ships.
There are excellent surf, skate and outdoor brands across Europe with real quality behind them, and no presence in North America at all. Breaking in on their own is slow and expensive from the other side of the Atlantic, so most never try.
Azimuth signs those brands and puts their collections in front of the buyers who matter: owners and buyers at independent surf, skate and outdoor shops across the US and Canada, the specialist stores where that kind of gear actually sells.
The brand carries none of the risk. There's no fee to sign, no fee to be shown, nothing spent upfront. Azimuth earns a commission only on the orders that actually get placed.
A European brand with real quality and no North American distribution is brought on with no cost and no exclusivity fee. Azimuth takes on the introductions; the brand keeps making product.
The collection goes in front of shop owners and buyers who already trust the recommendation. When they place a wholesale order, that's the moment the brand actually reaches the American shelf.
As demand grows past one region, regional sales agents take on their own territories under the same brand, each on the same no-sale-no-fee terms. Azimuth becomes the brand's route into the whole continent.
If your brand is made with care and simply isn't sold in the US or Canada yet, this is a way to test the market without hiring a single person or spending a pound upfront.
Independent surf, skate and outdoor shops get first access to well-made European brands before they're anywhere else in North America, brought to you by someone who already knows what sells in your shop.
The first brands are being signed. This is where each one will get its own entry: origin, what they make, and which shops are already carrying them.